Sales Management


In this assignment, you are asked to interview a sales manager and summarize    what you learned in a paper of at least three pages. Follow the steps below to    complete your assignment.

  1. Create four to six questions for your interview. When creating your                                        questions, make sure that you include questions      that     will       cover     the           following issues:                                   
    1. the difference between management and leadership of a salesforce,
    2. how situational factors affect sales leadership, and
    3. best practices that sales managers can follow to create an effective                                                      salesforce.
  2. Find a sales manager to interview. You may be able to find one where you                            work or through your work colleagues, family, or friends    (       e.g.,       auto         dealers,     radio and television stations,    and       newspapers   have     sales         managers). A   business   you    deal with       may have a   sales     manager. Keep in   mind       that the    sales     manager       you   interview does     not necessarily have   to be        local     because   you   can     conduct   your     interview in person,    on the     phone, or       using     the   Internet (e.g.,   via       e-mail,    Skype,     FaceTime).
  3. When you conduct your interview, remember to take notes. Be sure to record                            the name and title of the sales manager and where he    or     she       works.       Start       your   paper by identifying the    person you           interviewed.
  4. Report on your interview in a paper of at least two pages in length. As                            you prepare your report, list each question and then the        sales           manager’s           response to the question.
  5. APA formatting is not required for this assignment.
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