Research your favorite chain store

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Research your favorite chain store (e.g., Starbucks, Macy's, Nordstrom, Target) and report the number of stores they have in the United States.

Next, comment on what what type of store (e.g., specialty, full line discount etc.) and what distribution strategy is the company seemingly adopting, intensive, exclusive, or selective?

Although the distribution strategy applies to a brand, we can safely apply this to retail channels, especially the company stores like Starbucks.

200-250 words

    • 6 days ago
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