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 Week One: Select both a country and a U.S. company that you want to investigate thoroughly. The company/product cannot already be present in the country. Remember that you are going to conduct a comprehensive analysis and present an action plan on how to introduce your product. Therefore, it is important that your selections have plenty of information available.  Use this week's journal entry to identify the country and company that you are interested in researching. Explain why you are interested in them and how you plan to go about your research (articles, websites, personal information). Make sure to select your country early as no country can be repeated. Selection will be on a first come, first serve basis. Include in-text citations and references; all other APA guidelines are not required for Journal Entries. Remember to use all resources presented this week to support completion of your journal entry. 

    • 6 years ago
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      Journal1_ResearchonWalgreenCompanyandtheBrazilianMarket.docx