Need DQ Answer 300 words, no palgiarism, use 3 references and in-text citation and turn it in for the content.

profilesonia

Subject: Marketing and Consumer Behaviour

  • Reading: 
    • Hawkins, Mothersbaugh, Chapter(s) 15, 16 
    • Topics: Information Search; Alternative Evaluation and Selection


Discussion Question 1 – CLO 5 


What are two characteristics of the source of a message that influence its ability to change attitudes? Describe each and provide with real-life examples. Provide your explanations and definitions in detail and be precise. Comment on your findings. 

Provide references for content when necessary. Provide your work in detail and explain in your own words. Support your statements with peer-reviewed in-text citation(s) and reference(s).

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Need DQ Answer  300 words, no palgiarism, use 3 references and in-text citation and turn it in for the content.


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