Group Assignment of MKTG436

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Applying Porter's Five Forces Model Please select an industry and conduct Porter's Five Forces analysis on an industry of your choice. Please make certain to analyze the impact of each force on the industry. At the end of your analysis, you should make a recommendation as to whether you think that the industry you selected is attractive and profitable. The following links will be useful for this assignment: https://www.youtube.com/watch?v=3AD-M5GqalM https://www.youtube.com/watch?v=mYF2_FBCvXw

we choose the "automotive industry"

The project consists of analyzing an industry with Porter’s five Forces. 

1) Competitive Rivalry 

2) Bargaining Power of Suppliers

3) Bargaining Power of Customers

4) The threat of New Entrants 

5) Threat of Substitute Products or Services. 

6) Conclusion、

I chose #1 and #3 marked with red color, please help me write three pages at twice the line spacing.

    • 4 years ago
    • 20
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