Fan DNA

profileamy.hoekh2o

look at the attachments to compleat this assingment My Team I picked is the New York Yankees


  1. New York Yankees: "Followers of: @yankees"

Follow  the instructions in the study materials to download the HubSpot Persona  Templates. Review the "How to Create Buyer Personas for Your Business"  PowerPoint slideshow and then utilize the blank templates at the end of  the slideshow to create three fan personas specific to the team you have  chosen. I have added this along with the data slides 

In a 500-700-word response, justify how you came up with  each of your three fan personas based on the provided data. How can  these personas for fans of the team you have chosen help marketers to  create highly targeted campaigns that specifically appeal to the fans  themselves? In return, how can these types of marketing campaigns  influence fan engagement with the team?

  • 3 years ago
  • 25
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  • attachment
    FanPersona.docx
  • attachment
    BuyerPersonaTemplate-HubSpot.ppt