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This discussion has 4 parts -
a. Share a brief summary of your chosen industry, one business challenge, and your view of reframing it as an analytical challenge
b. Share one academic journal reference that supports your research.
1. Provide the APA citation
2. Attach a .pdf of the article
3. Provide a brief summary indicating the article's significance to your research
Reminder: In your initial response and discussions with your peers, use your own words & share your own perspectives and findings
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