Cross Functional Essay

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Individually, students will prepare a 3-5 page essay on the relationships and inter-dependencies between marketing and other functional areas (choose at least 3-4 functional areas). This essay is due Saturday (11:55pm EST) of week 4.

Note: Functional Areas of Business Include:

Human Resources

Accounting

Finance

Sales

Production / Operations

Administrative Support
INSTRUCTIONS

  • Students must use research from at least 3-5 academically reviewed journal articles (only). All journal articles must be in the range of 2009 to present.
    • 4 years ago
    • 5
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