Case Study: Zipcar

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Queston 1:  Apply the resource-based view to Zipcar’s business model to show how information resources may be used to gain and sustain competitive advantage.


Question 2: Disc us s the synergy between the business strategy of Zipcar and information technology.


Question 3: What network effects are part of Zipcar’s strategy? How do they add value?


Question 4: As the CEO of Zipcar, what is your most threatening competition? What would you do to sustain a competitive advantage?

  • Posted: 5 months ago
  • Due: 
  • Budget: $10
Tags: urgent
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