Big data

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Guidelines for Submission: Using APA 6th edition style standards, submit a Word document that is 2-4 pages in length (excluding title page, references, and appendices) and include at least two credible scholarly references to support your findings. 


Be sure to cite and reference your work using the APA guides Include the following critical elements in your essay: 


I. What does Big Data mean to NH Hoteles? Briefly describe how this organization came to realize that Big Data was the key to improving their business operations. How did they determine what data was needed and how to manage the information that was available to them? 


II. What were their main challenges? Explain the challenge(s) they encountered with data collection and the efficient processing of this information to gain actionable insights about their hotels. 


III. What was the proposed solution, and the impact of results? Describe the solution that was developed and implemented to solve their business challenges with managing and analyzing customer feedback. How does the solution give NH Hoteles a competitive advantage and what technologies were deployed to make this solution effective and efficient to serve its purpose?

    • 4 years ago
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