Application case 12.3

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Questions for DisCussion 

1. Why is the recommender system useful? (Relate it to one-to-one targeted marketing)

2. Explain how recommendations are generated? 

3. Amazon disclosed its recommendation algorithms to the public but Netflix did not. Why?

4. Research the research activities that attempt to "mimic the human brain".

5. Explain the changes due to the globalization of the company.


INSTRUCTIONS.

1. No Plagiarism at any cost as the assignment is attached to safe-assign.

2. The submission date is Saturday (11/4/20).

3. The solution document should be 2 page and entirely in APA formatting.

4. Atleast 3 references in APA format

5. Should answer the questions in different paragraphs based on the attached application case.


Some useful references:

1. Sharda, R; Delen, D; Turban, E (2020). Analytics, Data Science, & Artificial Intelligence: Systems for Decision Support (11th Edition) 11th Edition. Pearson

ISBN-13: 978-0135192016

ISBN-10: 0135192013

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