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Modes of entry into an international market are the channels which organizations employ to gain entry to a new international market. Read Chapter 7 Assurance of Learning Exercise #2(Attached) related to Walgreens’ mode(s) international market entry and respond to the following questions: -- 500 Words
- What was Walgreens’ entry strategy designed to achieve?
- Why would this make sense for a company like Walgreens?
- Provide two recommendations on what Walgreens might do differently going forward with their entry strategy? Make sure you support your recommendations?
- Incorporate our coursework from this week into your response.
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