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NX0472_BIstrand_AssessmentBrief2.doc

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Module Code:

NX0472 / LD0472 2017-18

Module Title:

Developing Global Management Competencies I - BI Strand

Distributed on:

Teaching Week 1/2

Weighting:

This coursework accounts for 50% of the total mark for this module

Submission of Assessment:

Electronic Management of Assessment (EMA) applies - please note that assignments will need to be submitted electronically by the given deadline via Turnitin. The Turnitin link will be made available on the module’s eLP (Blackboard) site.

Hand in Dates & Weightings:

BI Assignment (component for overall module assessment, and worth 50% of module mark) – hand-in date is published by the faculty office;

1. Mid-semester report deadline is 12 noon on Monday 5th March 2018

2. End-semester report deadline is 12 noon on Monday 30th April 2018

General Information

Further information about general assessment criteria, ARNA regulations, referencing and plagiarism can be found on the e- Learning Portal (Blackboard) site for the module. Students are advised to read and follow this information.

These components of the assessment are for the BI strand of the module with a total weighting of 50%. The assignment for this strand of the module (Business Intelligence - BI) is an individual report – further detail is below. The assignment is designed to allow students to demonstrate skills learnt in both strands of the module and to be delivered using methods commonly used in the workplace. Note: all components of the assessment must be attempted (component 3 are for BI).

Module Learning Outcomes (MLOs)

At the end of the module the student will:

1. Critically analyse and communicate complex issues effectively (BI Strand – assessed in this assignment) [MLO1]

2. Demonstrate decision making, problem solving and project management skills (BI Strand – assessed in this assignment)

[MLO2]

Assessment Overview

Assignment (50% of module mark): Individual Assessment - This is an individual assignment (2000-word report). You have been appointed as a Business Analyst in charge of Newcastle United Football Club (FC) performance review. You are expected to submit a report that will critically appraise your chosen department or sector of Newcastle United FC by implementing and deploying a Business Intelligence/Data Analytics System (using Microsoft Excel and SAS).

Assignment 2 Brief (Individual - 50% of module mark) - [assessing MLO1 & MLO2]

This report should the following key elements:

1. An introduction to the problem/opportunity statement regarding Newcastle United FC [10%]

2. Theoretical framework to link problem/opportunity statement with business intelligence/data analytics system [20%]

3. Evidence of knowledge of key business intelligence/data analytics systems (MS Excel and SAS) [20%]

4. Critical analysis and justification of the effective and efficient use of the BI / DA system implemented (MS Excel and SAS) [20%]

5. A conclusion and recommendations for the successful implementation and use of a BI / DA solution in Newcastle United FC [20%]

6. Clarity of expression. The report must be supported by academic references and examples and include a single reference list [10%].

Your report should conform to the following specification:

· Use the MS Excel template provided (insert all required worksheets, including dashboard and SAS report).

· The assignment should be submitted electronically.

Word limits and penalties for assignments

The word count is to be declared in the template provided. The word count does not include:

· Title

· Reference list

· Any worksheets besides the Executive summary report

· Appropriate tables, figures and illustrations

Please note, in text citations [e.g. (Smith, 2011)] and direct secondary quotations [e.g. “dib-dab nonsense analysis” (Smith, 2011 p.123)] are included in the word count.

If the assignment is within +10% of the stated word limit no penalty will apply.

If the word limit of the individual report exceeds the +10% limit, 10% of the mark provisionally awarded to the assignment will be deducted. For example: if the assignment is worth 70 marks but is above the word limit by more than 10%, a penalty of 7 marks will be imposed, giving a final mark of 63.

If the word count is falsified, students are reminded that under ARNA regulations this will be regarded as academic misconduct.

Submission of Assessment & Feedback:

Electronic Management of Assessment (EMA) applies: please note assignment will need to be submitted electronically by the given deadline via Turnitin. The Turnitin link will be made available on the module’s eLP (Blackboard) site.

Individual Work (Assignment) - the assignment must be submitted electronically via the EMA system using Turnitin on the eLP (Blackboard).

Summative Feedback - you will be provided with a mark and feedback on your performance, which will include any actions to be taken to improve performance. This will be returned to you via the same system used for submission of the assignment i.e. EMA system.

Formative Feedback – will be provided during the workshops / seminars throughout the semester in order to feed forward into the final report.

Late submission of work

Where coursework is submitted without approval, after the published hand-in deadline, the following penalties will apply.

For coursework submitted up to 1 working day (24 hours) after the published hand-in deadline without approval, 10% of the total marks available for the assessment (i.e.100%) shall be deducted from the assessment mark.

For clarity: a late piece of work that would have scored 65%, 55% or 45% had it been handed in on time will be awarded 55%, 45% or 35% respectively as 10% of the total available marks will have been deducted.

Coursework submitted more than 1 working day (24 hours) after the published hand-in deadline without approval will be regarded as not having been completed. A mark of zero will be awarded for the assessment and the module will be failed, irrespective of the overall module mark.

For clarity: if the original hand-in time on a working day is 12noon the 24-hour late submission allowance will end at 12noon on the next working day

These provisions apply to all assessments, including those assessed on a Pass/Fail basis.

Mapping to Programme Goals and Objectives:

This assessment will contribute directly to the following Postgraduate programme goals and objectives. Goal One: To develop the skills necessary for employment and career progression

1

Demonstrate awareness of personal strengths and weaknesses and the ability to engage in continuing self-development.

2

Demonstrate the development of inter-personal and intra-personal skills.

3

Competence in contemporary analytical and ICT applications.

Goal Two: Be culturally and ethically aware

1

Demonstrate their ability to work in culturally diverse groups and teams and make appropriate and personal contribution to team effectiveness.

2

Reflect on their own ethical values.

3

Understand the wider impact of individual or organisational decision making on social and environmental contexts.

Goal Three: Have developed leadership and management capability

X

1

Analyse and communicate complex issues effectively (MLO1)

X

2

Demonstrate decision making, problem solving and project management skills (MLO2)

Goal Four: Have developed and applied knowledge of international business and management theory

1

Acquire, interpret and apply knowledge of international business, management and organisational functions.

2

Demonstrate an understanding of the impact of innovative and contemporary research on the business and management community.

3

Acquire, interpret and apply specialist functional knowledge in relation to their programme of study (specialist programmes only).

Goal Five: Have developed a range of research skills and project capabilities

1

Plan and complete a major piece of research or project on a contemporary business, financial, management or leadership topic.

2

Demonstrate skills of analysis and synthesis in the application of research methods to the exploration of contemporary business and management issues.

Assignment Marking Scheme & Feedback

Performance Area*

Student Demonstrates

0-39%

Standard Not Met 1

40-49%

Standard Not Met 2

50-59%

Meets Standard 1

60-69%

Meets Standard 2

70-79%

Exceeds Standard 1

80-89%

Exceeds Standard 2

90-100%

Exceeds Standard 3

(A) An introduction to the problem/opportunity statement regarding Newcastle United FC [10%]

Clearly insufficient introduction is given, with the rationale and organisational link not explicit or argued. There are large gaps in understanding.

Insufficient introduction is given. The rationale and organisational links need to be more explicit. There are gaps in understanding.

An adequate introduction, providing some rationale for the case-study, but the evaluative and contextual links could be stronger

A good introduction, providing a clear rationale for the case-study, with some good evaluative and contextual links provided.

A very good introduction, providing a very clear rationale for the case-study, with some very good evaluative and contextual links provided.

An excellent introduction, providing an excellent rationale for the case-study, with excellent evaluative and contextual links.

An outstanding introduction, providing an exemplary rationale for the case-study, with outstanding evaluative and contextual links.

Outcome - A

0-3

4

5

6

7

8

9-10

(B) Theoretical framework to link problem/opportunity statement with business intelligence/data analytics system [20%]

Completely insufficient theoretical framework linking problem/opportunity statement with business intelligence/data analytics system

Insufficient theoretical framework linking problem/opportunity statement with business intelligence/data analytics system

Adequate theoretical framework linking problem/opportunity statement with business intelligence/data analytics system

A good theoretical framework linking problem/opportunity statement with business intelligence/data analytics system

A very good theoretical framework linking problem/opportunity statement with business intelligence/data analytics system

An excellent theoretical framework linking problem/opportunity statement with business intelligence/data analytics system

An outstanding theoretical framework linking problem/opportunity statement with business intelligence/data analytics system

Outcome – B (MLO2)

0-7

8-9

10-11

12-13

14-15

16-17

18-20

(C) Evidence of knowledge of key business intelligence/data analytics systems (MS Excel and SAS) [20%]

A completely insufficient knowledge of key business intelligence/data analytics systems

An insufficient knowledge of key business intelligence/data analytics systems

An adequate knowledge of key business intelligence/data analytics systems

A good knowledge of key business intelligence/data analytics systems

A very good knowledge of key business intelligence/data analytics systems

An excellent knowledge of key business intelligence/data analytics systems

An outstanding knowledge of key business intelligence/data analytics systems

Outcome – C

0-7

8-9

10-11

12-13

14-15

16-17

18-20

(D) Critical analysis and justification of the effective and efficient use of the BI / DA system implemented (MS Excel and SAS) [20%]

A completely insufficient understanding of the business / data analyst skills needed for a BI / DA system is demonstrated

An insufficient understanding of the business / data analyst skills needed for a BI / DA system is demonstrated

An adequate understanding of the business / data analyst skills needed for a BI / DA system is demonstrated

A good understanding of the business / data analyst skills needed for a BI / DA system is demonstrated

A very good understanding of the business / data analyst skills needed for a BI / DA system is demonstrated

An excellent understanding of the business / data analyst skills needed for a BI / DA system is demonstrated

An outstanding understanding of the business / data analyst skills needed for a BI / DA system is demonstrated

Outcome – D (MLO1)

0-7

8-9

10-11

12-13

14-15

16-17

18-20

(E) A conclusion and recommendations for the successful implementation and use of a BI / DA solution in Newcastle United FC [20%]

Clearly insufficient conclusion with a very poor summary of the key points and recommendations

Insufficient conclusion with a poor summary of the key points and recommendations

An adequate conclusion providing a reasonable summary of the key points and recommendations for the chosen organisation.

A good conclusion providing a well- argued summary of the key points and recommendations for the chosen organisation.

A very good conclusion providing a very well-argued summary of the key points and recommendations for the chosen organisation.

An excellent conclusion providing an explicit, thoroughly argued summary of the key points and recommendations for the chosen organisation.

An outstanding conclusion providing an exemplary and fully argued summary of the key points and recommendations for the chosen organisation.

Outcome - E

0-7

8-9

10-11

12-13

14-15

16-17

18-20

(F) Clarity of expression and case-study. The report must be supported by academic references and examples and include a single reference list [10%]

Clearly insufficient report layout and

formatting, with little

or no use of citations and reference list

Insufficient report layout and

formatting, with limited use of citations and reference list

Adequate report layout and formatting, with a

reasonable range of citations shown in the reference list

Good report layout and formatting, with a

good range of citations, all shown in the reference list

Very good report layout and formatting,

with an extensive range of citations, all shown in the reference list

Excellent report layout and formatting, with an

extensive range of citations, all shown in the reference list

Outstanding report layout and formatting,

with an extensive range of citations, all shown in the reference list

Outcome - F

0-3

4

5

6

7

8

9-10

Overall Mark

Outcomes [A+B+C+D+E+F] =

Further Comments:

Postgraduate Goals and Objectives

Not Met

Met

Exceeded

Postgrad Goal 3, Objective 1 [MLO1] - Analyse and communicate complex issues effectively

[Based on Outcome C]

Postgrad Goal 3, Objective 2 [MLO2] - Demonstrate decision making, problem solving and project management skills [Based on Outcome B]

Student Name [ID]: