W3 Assignment

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Write a 3-5 page paper/analysis on your chosen case study  consider the SWOT AnalysisMarketing Goals and Objectives for your Marketing Plan.

This week's component is the SWOT Analysis.  Consider these elements as you write your paper.

  • Strengths
  • Weakness 
  • Opportunites
  • Threats

SWOT Matrix

  • Developing Competitve Advantage
  • Developing a Strategic Focus

Within your paper/analysis be sure to address the following:

  • Include a title page and 2-3 references.  
  • Only the body of the paper will count toward the page requirement.  (not Wikipedia) references.
  • Your analysis/paper should be written in your own words. When completing your assignments all spelling, punctuation, grammar, formatting, and citations should be written in APA style.  Please see your instructor for any further instructions.
  • 10 years ago
  • 15
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