Strategic Plan, Part II: SWOTT Analysis

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Conduct an internal and external environmental analysis for your proposed business.

 

Discuss with your Learning Team the forces and trends below that must be taken into consideration while developing a strategic plan. Given today’s business environment and each Learning Team members’ selected business idea, provide a list of the lessons learned from your Learning Team’s discussion for each of the items listed below. Use this discussion to complete this assignment.

 

Create a SWOTT table summarizing your findings. Your environmental analysis should take into account, at a minimum, the following factors. For each factor, identify the one primary strength, weakness, opportunity, threat, and trend, and include it in your table. 

 

•External forces and trends considerations: 

 

oLegal and regulatory

oGlobal

oEconomic

oTechnological

oInnovation

oSocial

oEnvironmental

oCompetitive analysis 

 

•Internal forces and trends considerations:

 

oStrategy

oStructures

oProcesses and systems

oResources

oGoals

oStrategic capabilities

oCulture

oTechnologies

oInnovations

oIntellectual property

oLeadership

 

Write a 1,400- to 1,750-word synopsis in which you analyze at least seven of the forces and trends from the list above. Your analysis must include the following:

 

•Include economic as well as legal and regulatory forces and trends. 

•Critique how well the organization adapts to change.

•Analyze the supply chain operations of the organization.

•Identify issues and/or opportunities:

 

oIdentify the major issues and/or opportunities that the company faces based on your analysis above.

oGenerate a hypothesis surrounding each issue and research questions to use for conducting analysis.

oIdentify the circumstances surrounding each issue; classify the circumstances; attribute the importance of each classification; and test the accuracy of the importance for each classification.

 

Format your paper consistent with APA guidelines.

 

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