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The Evolution of Media

Over the past several decades, communication media have evolved significantly. In addition to communicating messages through books, newspapers, and magazines, we now have the ability to communicate through blogs, websites, and social media like Facebook, Twitter, and YouTube. Now, more than ever, the average person is capable of creating and distributing professional-looking visual communication. This supports what your textbook identifies as perhaps the most significant change; these “new technologies are forcing journalists, advertisers, PR professionals, and entertainment executives to relinquish their role as ‘gatekeepers’ of information." 

Taking a look at one of the professions listed in this quote, or even your own profession, reflect on how the role of “gatekeeper” is being redefined, given these new technologies. What are the benefits and challenges associated with this change, both from a business perspective and a social perspective? Are there any ethical concerns associated with this shift?

This journal entry should allow you to thoroughly reflect upon what you have learned thus far in class, and provides you an opportunity to relate this learning to your professional and/or personal experiences. Your journal entry may be written in a more informal style, with a focus on clearly conveying your ideas. APA formatting elements are not required for your journal entry, but you are expected to adhere to conventional rules of grammar, sentence structure, spelling, and punctuation.

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The Evolution of Media

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The xxxxxxxxx xx xxxxx




xxx Evolution xx Media

xxx xxxxx of xxxxxxxxxx has xxxx greatly influenced xx new xxxxxxxxxxx the xxxxxxxxx xx new xxxxxxx xx media xxxxxxxx xxx xxxxxxxxxx demand for profits. xxxxxxxxxxx xxxx raised xxxxxxxx xxxxx these xxxxxx xxx xxxx xxxxx ability to xxxxxxx journalistic tasks xx being hindered. xxx roles xx xxxxxxxx xxxxxxx and journalists xxxx become xxxx clouded; economical demands xxx xxxxxxx x xxxxxx xxxx xxxx before (Pavlik, xxxxxx

In xxx wake xx online xxxxxxxxxxx it xxx xxxxxx xxxxxxxxx xxxxxxxxx for xxxxx xxxxxxxxxxxxx xx xxxx profits xxxx xxxxxxx magazines and xxxxxxxxxx online and xxxx xxx xxxxxx xxxx xx result xx xxx ways xx xxxxxxx revenue. xx xx xxx they xxxxxxx content xxxx will xxxxxxx audience; then they sell xxxx xxxxxxxx xx xxxxxxxxxxxx xxx xxxxx competition xxxxx xxxxx channels has seen xxx commercial side xx news gained a lot xx

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