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Module 5: Stigma Management

Upon successful completion of this activity, students will be able to:

  • Analyze social phenomena utilizing theoretical frameworks
  • Identify ethical problems faced by individuals or communities and identify effective solutions
  • Explain the concept of social deviance and provide examples of deviant behavior in social context


As you read the introduction to Part V of Adler & Adler and Chapters 32-33, consider how each of us manages smaller stigmas, or embarrassments, in our day-to-day lives. Imagine, for example, walking through a crowded city intersection, when suddenly, you slip and fall onto the pavement, skinning both knees and dirtying your work clothes. Think about various strategies you might use to overcome the embarrassment of that moment: you might try to stand up quickly and recommence your walk, pretending it never occurred (passing for normal); you might laugh heartily and make a joke, “I always try to eat pavement in the morning with my coffee” (employing a disidentifier); or, you might play up the physical injury to gain sympathy, which would distract from the embarrassment of having tripped. This discussion asks you to look at managing deviant stigmas, just as we all manage embarrassment and awkwardness daily.


After completing the readings and viewing the videos in this module, discuss how your observations of homeless people and overweight people have changed or have not changed as a result of these readings. How effective do you think these strategies are for managing stigma? Do you think members of any of the groups that are discussed in these two articles are able to escape from their “deviant identities”? If so, how? If not, why not?


Evaluation Criteria

Your initial post should be at least 250 words and must substantively integrate the assigned readings in the instructions with proper APA style formatting.

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