MKTG610 - Marketing Plan - Part 2 - Pizza Studio

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Part 2 – Target Market Segmentation & Product Strategy

  • Continued Development of Strategic Plan includes:
  • Analysis of potential customers, segmentation of market and selection of Primary and Secondary Target Market that supports the Strategic Focus. 
  • Development of Product Strategies aligned with Strategic Focus
  • Format:
  • APA Format Required
  • Abstract Required
  • Title Page and Reference Page
  • Use APA formatted headers and subheads as needed.
  • A minimum of 6 outside references required.
  • 6-8 pages, not including title page, abstract and reference page.
    • 6 years ago
    MKTG610 - Marketing Plan - Part 2 - Pizza Studio
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