MKT 571 Week 6 Performance and Legal/Ethical Issues: Investor Pitch PPT [15 slides]

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MKT 571 Week 6 Performance and Legal/Ethical Issues: Investor Pitch PPT [15 slides]

 

University of Phoenix

 

 

Pitch your Learning Team's new product to the class using a Microsoft® PowerPoint® presentation of 10-15 slides. 

Include the following key components from your New Product Launch Marketing Plan:

Executive summary
Situational analysis
Market growth potential and competitive analysis
Segmentation, target market, and positioning
Pricing and distribution strategies
Marketing communication plan
Financial information(including forecasting demand, break-even, sales, promotional budget, and marketing expense)
Intended marketing objectives for Y1, Y2, and Y3 
Implementation milestones
Evaluation and control metrics and methodology to measure performance
Contingency planning

The class will act as a group of potential investors, and will provide feedback on whether they would invest in the new product your team has prepared to launch for your marketing plan.

 

Shaded text wrapped around a corner

(Basic)

 

To reproduce the effects on this slide, do the following:

1.On the Home tab, in the Slides group, click Layout, and then click Blank.
2.On the Insert tab, in the Text group, click Text Box, and then on the slide, drag to draw the text box.
3.Enter text in the text box, select the text, and then on the Home tab, in the Font group, select Haettenschweiler from the Font list, and then select 24 from the Font Size list.
4.On the Home tab, in the Paragraph group, click Center to center the text on the slide.
5.Select the text box. Under Drawing Tools, on the Format tab, in the WordArt Styles group, click Text Effects, point to Transform, and then under Warp click Triangle Up (first row, third option from the left).
6.Drag the pink diamond adjustment handle (at the left side of the text box) to adjust the amount of text warp.
7.Select the text. Under Drawing Tools, on the Format tab, in the WordArt Styles group, click the arrow next to Text Fill, point to Gradient, and click More Gradients.
8.In the Format Text Effects dialog box, click Text Fill in the left pane, select Gradient fill in the right pane, and then do the following:
In the Type list, select Linear.
Click the button next to Direction, and then click Linear Right (first row, fourth option from the left).
In the Angle box, enter .
Under Gradient stops, click Add gradient stop or Remove gradient stop until five stops appear in the slider.
9.Also under Gradient stops, customize the gradient stops that you added as follows:
Select the first stop in the slider, and then do the following:
In the Position box, enter 0%.
Click the button next to Color, and then under Theme Colors click Blue, Accent 1, Lighter 60% (third row, fifth option from the left).
Select the next stop in the slider, and then do the following:
In the Position box, enter 17%.
Click the button next to Color, and then under Theme Colors click Blue, Accent 1, Lighter 80% (second row, fifth option from the left).
Select the next stop in the slider, and then do the following:
In the Position box, enter 50%.
Click the button next to Color, and then under Theme Colors click White, Background 1 (first row, first option from the left).
Select the next stop in the slider, and then do the following:
In the Position box, enter 51%.
Click the button next to Color, and then under Theme Colors click Blue, Accent 1, Lighter 40% (fourth row, fifth option from the left).
Select the last stop in the slider, and then do the following:
In the Position box, enter 100%.
Click the button next to Color, and then under Theme Colors click Blue, Accent 1, Darker 25% (fifth row, fifth option from the left).
10.Under Drawing Tools, on the Format tab, in the WordArt Styles group, click Text Effects, point to Reflection, and then under Reflection Variations click Tight Reflection, touching (first row, first option from the left).

 

To reproduce the background on this slide, do the following:

1.Right-click the slide background area, and then click Format Background. In the Format Background dialog box, click Fill in the left pane, select Gradient fill in the right pane, and then do the following:
In the Type list, select Linear.
Click the button next to Direction, and then click Linear Down (first row, second option from the left).
Under Gradient stops, click Add gradient stop or Remove gradient stop until two stops appear in the slider
2.Also under Gradient stops, customize the gradient stops that you added as follows:
Select the first stop in the slider, and then do the following:
In the Position box, enter 64%.
Click the button next to Color, and then under Theme Colors click Black, Text 1 (first row, second option from the left).
Select the last stop in the slider, and then do the following:
In the Position box, enter 100%.

 

Click the button next to Color, and then under Theme Colors click Blue, Accent 1, Darker 25% (fifth row, fifth option from the left).
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    MKT 571 Week 6 Performance and Legal/Ethical Issues: Investor Pitch PPT [15 slides]
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