MGT/488 MGT 488 MGT488 Week 3 - Individual Assignment - External Environmental Analysis Paper - A+ & Original Guaranteed from an A+ rated tutor!

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MGT/488 MGT 488 MGT488 Week 3 - Individual Assignment - External Environmental Analysis Paper - A+ & Original Guaranteed from an A+ rated tutor!

 

MGT/498 MGT 498 MGT498 Strategic Management

University of Phoenix

Axia College

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Individual

External Environment Analysis

Resource: IBIS World Database MarketLine Business Center 


Access the IBIS World Database or MarketLine Business Center in the University Library and research the industry for the company you selected for the Internal Risk Assessment Paper in Week 1.

 

·         Wal-Mart Stores, Inc. – dollar and variety stores in the United States or discount, variety, and general merchandisers

·         Jet Blue Airways Corporation – domestic airlines in the United States

·         Hewlett-Packard Company – computer and peripheral manufacturing in the United States

·         The Home Depot – home improvement stores in the United States

 

Prepare a 1,750- to 2,100-word paper regarding the external business environment.

 

·         Analyze the external business market and its influence on the firm’s strategic business continuity plan.

·         Include analysis of general, industry, and competitor environments.

·         Explain the role of business ethics in gathering competitor intelligence.

·         Reference your readings and at least four other sources, including MarketLine, IBIS World, the Internet, the Electronic Reserve Readings, or other properly cited sources.

 

Format your paper consistent with APA guidelines.

 

Post this paper to the Assignment Tab.

 

Post a Certificate of Originality to the Assignment Tab for this assignment.

 

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