A+ material for MKTG-320 Complete Course, includes all weeks, got A+ in this course
SmartHatWeek, TCOs and Topics | Readings/Class Preparation | Activities/Assignments |
Week 1 Overview of Marketing Research | Chapter 1: A Decision-Making Perspective on Marketing Intelligence | Graded Discussion Topics |
Week 2 Marketing Research Basics | Chapter 3: The Marketing Research Process | Case Study: Clover Valley Dairy Graded Discussion Topics |
Week 3 Sources and Uses of Information | Chapter 5: Secondary Sources of Marketing Data | Case Study: Eddie Bauer Graded Discussion Topics |
Week 4 Question Types and Measures | Chapter 7: Marketing Research on the Internet | Midterm Graded Discussion Topics |
Week 5 Questionnaire Design | Chapter 9: Information from Respondents: Issues in Data Collection | Graded Discussion Topics |
Week 6 Data Sampling, Interpretation and Presentation | Chapter 14: Sampling Fundamentals | You Decide Assignment Graded Discussion Topics |
Week 7 Qualitative Research & Hypothesis Testing | Chapter 16: Fundamentals of Data Analysis | Graded Discussion Topics |
Week 8 | Final Exam |
- 11 years ago
- 3
- strategy
- Recognizing Differences week 4 checkpoint
- Products Liability Research Paper
- Deductive Reasoning
- Creative Activities for Children
- A two-month supply of stock must be must be maintained in the store at all times. every 45 days...
- i need help with this assignment
- bus210 complete class
- Contracts and Pledges---rey writer only
- Assignment 2: Weekly Assignment: Analysis and Research for the Decision Making Process Read the synopsis of the scenario you viewed at the beginning of this module: (see below under “This is all the information I have.”). The two companies will need to