Marketing help

profileHershey44

I need a consumer/market analysis, target marget, segment, income,ect. done on a car I designed. 3 pages with references only still in APA format.

Below is some info about the car that may help

 

Company: Atlantis

 

 

 

Model: 2017 Aqua Lux (Luxury/Crossover)

 

 

 

Competitors: Telsa, Chrysler Pacifica

 

 

 

Features Inside: Water powered engine, solar panels on the roof, additional storage, Google radio, sunroof, seating 6-8 (heated & cooling), heated steering wheel, massage seating driver & passenger, Recliner passenger seat, outlet & usb, movie mode (automatic tint to block from the sun),Pet Caddy(middle), leather seating, heated/cooling cup holders, seats 7 total, headrest TV,s(Bluetooth capable), hotspot Wi-Fi,  auto-pilot

 

 

 

Safety:

 

ABS/ anti-lock, airbags on every door, back-up camera, collision prevention sensors, 

 

 

 

Outside: biometrics entry, voice activation engine start,

 

 

 

 

 

Specs: Hydro Fueled (look up hydropower/ hoover dam), V6 engine,

 

 

 

Price: 45,000 after 35,000

 

 

 

Market Analysis- Cooperation’s that uses taxi services. Target- Ages 30+, family, people who need storage, pet friendly, Cooperation’s that uses taxi service  (pg. 192)

 

Threats/ too much money on product development, cooperate espionage, new company,

 

    • 8 years ago
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