Identifying Resources and Capabilities
In this discussion, you will further your knowledge of strategic development by:
- Identifying and appraising the resources and capabilities of a firm.
- Using the results from analyzing resources and capabilities to formulate strategies to exploit internal strengths and defend against internal weaknesses.
After reading Chapter 3 in your Foundations of Strategy text, use the functional classification and value chain perspectives to identify Harley-Davidson's principal resources and capabilities. Can their resources and capabilities confer sustainable competitive advantage? What strategy recommendations would you offer to Harley-Davidson's management team?