Finding an article (within past 30 days) about a struggling 'Red Ocean Strategy' company and make 300 words comment.
MarketingGeniusInstructor notes: For this exercise I would like you to find an article from within the past 30 days that depicts a 'Red Ocean Strategy' company struggling. Please provide an abstract of the article along with your own comments on where the company is engaging in a Red Ocean Strategy.
Lecture Notes attached.
- 9 years ago
- 20
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