BUS 330 Week 2 DQ 2 Product Usage Categories

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Product Usage Categories. Visit Minimus.biz (Follow the link located in required resources), a company specializing in individually-sized products. Review the different product categories along the left navigation panel of the home page. How might these items be combined to create a usage group like a “convention survival package” or “campers’ kit”? Explain the reason for your choice.

Which items, if purchased, might create complementary demand for another item in the line? Explain how it might accomplish this?

Which items might substitute for another item? Why did you choose that substitute and how might it affect demand?

Guided Response:

Review several of your peers’ posts and respond to at least two of your peers. Provide recommendations to extend their thinking. Challenge your peers by asking a question that may cause them to consider other usage groups.

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BUS 330 Entire Course (Principles of Marketing)

BUS 330 Week 1 DQ 1 Role of the Marketing Function

BUS 330 Week 1 DQ 2 Products and Services

BUS 330 Week 2 DQ 1 Product Life Cycle

BUS 330 Week 2 DQ 2 Product Usage Categories

BUS 330 Week 3 Written Assignment

BUS 330 Week 3 DQ 1 Customer Relationship Management

BUS 330 Week 3 DQ 2 Demographics and Trends

BUS 330 Week 4 DQ 1 Functions of Marketing Management

BUS 330 Week 4 DQ 2 Marketing Plan

BUS 330 Week 5 DQ 1 Corporate Social Responsibility

BUS 330 Week 5 DQ 2 Marketing Ethics and Children

BUS 330 WEEK 5 FINAL PAPER ASHFORD 

BUS 330 Week 1 DQ 1 Role of the Marketing Function and DQ 2 Products and Services

BUS 330 Week 2 DQ 1 Product Life Cycle and DQ 2 Product Usage Categories

BUS 330 Week 3 DQ 1 Customer Relationship Management and DQ 2 Demographics and Trends

BUS 330 Week 4 DQ 1 Functions of Marketing Management and DQ 2 Marketing Plan

BUS 330 Week 5 DQ 1 Corporate Social Responsibility and DQ 2 Marketing Ethics and Children

 

 

 

 

 

 

 

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    BUS 330 Week 2 DQ 2 Product Usage Categories
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