2 page marketing the 4 p's
bonw.mxnzskYou've conducted the Situation Analysis and have set your strategic marketing direction. The next step in the Course Project is completing a Marketing Mix for your product or service.
- Write a 1-2 paragraph summary that includes: product/service description, target market profile statement, and marketing strategy.
- Evaluate "4Ps" or "SAVE" Model and select most appropriate marketing mix model. Provide justification for why you selected your model.
- In one paragraph for each element of your chosen marketing mix model, describe and justify marketing mix components for Course Project.
- 8 years ago
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